Season’s greetings everyone! And welcome to the next episode. This one is a special one. Not only because it’s our 200th episode, but we have a real mover and shaker in the payment space to help us celebrate it! He’s a 30-year payments veteran with a passion for flying and a self-proclaimed “fintech geek.” Fortis CEO Greg Cohen is a true leader in payments.
This episode is sponsored by Citizens Pay. With Citizens Pay, merchants have the security of a leading national bank and an omnichannel platform designed to streamline the buying process. If you want to learn more about Citizens Pay, visit https://citizensbank.mvk.co/2hycr where you can find additional information about Citizens Pay and the buy now pay later payment model.
For those of you who may not know, Fortis is a fintech company with a mission to make software companies better through embedded payments. They offer a processor neutral gateway that caters specifically to the hospitality, healthcare, specialty retail, B2B and VAR industry sectors. And their employee headcount sits at about 250 dedicated team members, with an annual processing volume upwards of $20 billion in the North American continent. And that’s just their cereal box stats. Their real drive is in their competitive advantage!
The company’s edge in the marketplace revolves around a guided journey for their customers through vertical specialization. This means customers can use their gateway, proprietary technology, GTM guidance and feature functionality to walk/jog/run towards their goal of being a:
- Payment facilitator/Payfac
- Or a successful referral partner
Whatever the destination, Fortis can guide the journey. And, according to Greg, it’s this ability to talk the talk and walk the walk in a very vertical specific manner that gives Fortis the right to win in just about every industry sector.
Tune in this week to hear Greg talk about his fascinating journey to CEO, including what motivated him to get his private pilot’s license and why flying is truly his great escape. We also talk about upcoming trends to expect in the industry over the next few years, including an uptick in mergers and acquisitions, the globalization of Omnichannel payments and a faster path towards the embedded experience.