In episode 358 of the Leaders in Payments podcast, I interview Henry Helgeson, the recently appointed CEO of BlueSnap. Helgeson shares his journey from founding Merchant Warehouse to leading BlueSnap, a global payment facilitator specializing in B2B payments and payment orchestration. He explains BlueSnap’s focus on providing payment solutions in 47 regions, helping businesses with complex global payment needs.
BlueSnap excels in offering local acquiring and reducing cross-border fees, making transactions smoother for businesses with multinational operations. Helgeson also discusses the importance of partnerships with ISVs and ERP systems, highlighting BlueSnap’s ability to cater to mid-market businesses. Looking ahead, he predicts continued growth in card-not-present payments, increased use of AI, and challenges related to fraud as AI tools become more accessible to malicious actors. Helgeson expresses excitement about BlueSnap’s future growth and his decision to come out of retirement to lead the company.
